Privacy Policy

Effective Date: 1 January 2024

1. Introduction

This Privacy Policy explains how 408 Birmingham Ltd (“we”, “us”, “our”) collects, uses, and protects your personal data when you use our website (www.408birminghamcars.com) or interact with our services. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

Personal Information:

– Full name
– Phone number
– Email address
– Business/company name (if applicable)
– Location/country

Transaction & Enquiry Data:

– Vehicle enquiries and preferences
– Purchase and export details
– Communication history (email, phone, WhatsApp, forms)

Technical Data:

– IP address
– Browser type and version
– Device type
– Website usage data (via cookies)

3. How We Use Your Information

– Respond to enquiries and provide quotations
– Process vehicle purchases and export services
– Communicate updates regarding your order
– Improve our website and services
– Comply with legal obligations

4. Legal Basis

– Contractual necessity
– Legitimate interests
– Consent
– Legal obligation

5. Sharing

We may share data with logistics partners, payment providers, authorities, and IT services.

We do not sell data.

6. International Transfers

Data may be transferred outside the UK with safeguards.

7. Retention

We retain data only as necessary.

8. Your Rights

Contact: contact@408birminghamcars.com

9. Cookies

Used for functionality and analytics.

10. Security

Appropriate technical and organisational measures in place.

11. Changes

Updates may be made.

12. Contact

408 Birmingham Ltd
30 Boldmere Road,
Sutton Coldfield,
B73 5TD

Email: contact@408birminghamcars.com
Phone: +44 07438 807878